Born from a respect for our artisans and desire to keep craft alive, the wellbeing of our makers comes first. Since setting up our own stitching unit in 2023, we now produce over 50% of our garments in house, and outsource to rest to local stitching units which we are able to visit regularly.


Each one of our pieces has been worked on by hand, using techniques that have been perfected and passed down for generations.


Our small batch production ensures no waste is sent to landfill, and only sustainable materials are used to make our dresses.

Pink City Prints

Inspired by a love of colour, craft and detail, Pink City Prints is dedicated to preserving ancient craft techniques which have been passed from generation to generation. Designed in London and handmade in India, each Pink City Prints dress combines traditional techniques such as block-printing and hand-embroidery with flattering and comfortable shapes made to be worn again and again.


From vibrant, hand-loomed rainbows to intricate, hand-embroidered bouquets, our new Spring 24 collection is a celebration of craft and colour. Filled with vintage details and clever print combinations, the new collection is a feast for the eyes. There’s the hand-embroidered Posey blouse in our block-printed Vintage Blossom floral, the return of our much-loved Ava dress and co-ords in a rainbow of colours. As always, each piece is designed to be worn and loved for life; crafted from rich, organic cotton poplins, new luxurious linens and our beautiful hand-loomed cottons. You won’t want to wear anything else!

Pink City Prints was founded to preserve the traditional crafts of India's Pink City, Jaipur, and our collections speak to a more thoughtful, authentic way of life.

Letters from the Pink City

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